business news March 30th news, yesterday, the NetEase group CEO Ding Lei in the koala sea purchase conference said, when people realize that online shopping is not only a way of consumption, is a way of life, is a great progress.
Ding Lei said: the rise of the emerging consumer class, issued a more personalized, more rational consumer demand, their demand for electronic business platform is no longer just a shopping channel. They also need to get a better life on this platform, and a better way of life."
China consumers in the online shopping information asymmetry is one of the difficult problems in business platform development, Ding Lei hope that through the purchase of NetEase koala sea development, build an ecological global commodity information sharing to solve this problem.
is the following Ding Lei speech:
Hello everyone, thank you for your busy schedule to participate in the NetEase koala sea purchase strategy conference.
today, we have a lot of friends and friends from all over the world. Do not know when we came to China last time, this time to have any new feelings. Today, China is changing every day, even ordinary people in China are able to feel the changes around. This change is not only the continuous rise of the building, but also reflected in the Internet on all aspects of daily life penetration.
nineteen years ago, when the NetEase was founded, the Chinese people’s perception of the Internet is still very vague, but now, the Internet has become ubiquitous in the daily lives of Chinese users. More and more people are using the Internet to meet the needs of a lot of life: This is not only access to information, as well as a variety of daily services. Electricity supplier, which is an important part of.
latest data from the point of view, China’s online shopping population has exceeded the 400 million mark, and this figure is still growing.
continues to grow in this group at the same time, because of the different geographical and user age, resulting in the complexity of the internal composition of the online shopping group, and all the time in the self update iteration.
at the top of this iteration, what do we see? We see the rise of a new consumer class. They issued a more personalized, more rational consumer demand, their demand for electronic business platform is no longer just a shopping channel. They also need to get a better life on this platform, and a better way of life.
I think it’s a great improvement when people start to realize that online shopping is not only a way of consumption, but also a way of life.
, however, behind this iterative progress, but also some of the problems, that is, asymmetric transmission of commodity information. In my opinion, all goods are a kind of information, but it is a kind of information that can be touched and can be purchased. < >